2 Open Source Alternatives to Google Analytics

Teams leave Google Analytics for many reasons: cost, data residency, vendor lock-in, or the need to run software on their own servers. Below are 2 open source projects that people actually use in place of Google Analytics. Plausible Analytics currently leads this list with about 29,274 GitHub stars, which is a useful signal of community activity (not a guarantee of fit for every team). Another option worth a look is Umami. Licenses in this set include AGPL-3.0, MIT.

When you compare alternatives to Google Analytics, look past marketing pages. Check how often the repo ships commits, how clear the install docs are, and whether the license matches how you plan to deploy (including SaaS or internal use). Primary languages among these projects include Elixir, TypeScript. That matters if your team already standardizes on a stack for operations and security review. Several options here are rated as approachable for smaller teams to self-host. Use the cards below to open full profiles, Docker notes, and community pros and cons for each project.